A blend brief that starts with "something smooth" produces a different coffee every time. A good brief starts with the drinks you sell.
Development starts with your service reality: the drinks you pour, the sizes you serve, the equipment behind the bar and the price you need to hit. Those constraints shape the blend far more than adjectives do.
We build candidate profiles from that brief and send samples. You taste them where they'll be used — on your machine, with your milk, at your cup sizes — because a cupping table is not a busy Saturday.
Feedback drives revision. Usually it's two or three rounds: adjust the component ratio, adjust development, retest. It's a genuinely iterative process rather than a menu selection.
Once you sign off, the profile is locked to a documented roast curve so batch fifty drinks like batch one. That documentation is what makes consistency a system rather than a hope.
Typically two or three. A precise brief shortens it; a vague one lengthens it.
You should. Grinder, water and workflow all change the result, so testing anywhere else risks a nasty surprise on launch day.
The profile is locked to a documented curve, and green lots are selected to hold that profile as crops change.
Yes — as your drink mix or price point changes, the profile can be revisited.
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